Pilobolus

The dance group, Pilobolus,  is an amazing group. There are many of their performances on YouTube. This ad for Hyundai is remarkable because through Pilobolus' talent, the ad conveys a message about the product. The movements of Pilobolus are smooth and flexible, representative of what the car can do and be used for(anything you can imagine)-for what ever shape life takes-

My Favorite Product

By far, one of my favorite products is the Tide-to-Go stain removing pen. This magical pen came into my life a couple of years ago and ever since has been helping me to overcome one of my biggest downfalls, my clumsiness and tendency to spill all over myself. My Tide-to-Go goes everywhere I go. Whenever I spill, I whip that baby out of my purse and make that would-have-been stain disappear. All in all, this product helps me be more prepared for the unexpected; it may just look like a measly pen, but I like to think of it as a save the day stick, or the save the time and money on dry-cleaning device. Hands down, it is the most reliable and trustworthy item in my purse.

Tide-to-Go also has awesome ads. The one from the Superbowl last year that we watched in class is hilarious. If you go on their website you can make the talking stain a picture of you, which is what I did in the video above. 

Soft Cycle

I thought this ad was very sweet and imaginative. It was also somewhat dreamlike once you saw the little boy looking in at the machine as if we were just watching what he imagined was happening to all the clothes. I love ads like this that show a child's perspective because it is so easy to forget what it is like to have a childlike mindset. This advertisement is so innovative. I would never have thought to make a washing machine cycle into an imaginative under-the-sea world where the clothes softly and peacefully swim and interact as if they were part of the ocean.