job I could not see myself liking....

The job in advertising that I could least likely see myself doing is account management. I think I would mainly dislike this job because it seems so daunting. An account manager is essentially in charge of the entire advertising process, which is a lot! I am very good at seeing the big picture, however,I am also a detail person. If I were to be an account manager I think that I would be stressed about not being able to carefully tend to all the details of the project. I also am not interested in finding the business solution to brands. Although I have a lot of respect for the people who do this for a job, I just do not think I would find it interesting to try to figure out how to make a brand better by looking at statistics and market research and such.

I am also not really interested in presenting to the client. Once again, I would get so stressed out! I am a fine public speaker when it comes to things that do not matter but if the account and my job was on the line, I do not think I could present efficiently. I thrive on creative stress, but I do not thrive on stress that comes from being overwhelmed and that is what this job seems like to me!

job I could see myself at...

The job in the advertising industry that I think will best suit me is a job in creative. I learned a lot from reading this section of the book and it confirmed my desire to obtain a job in creative as well as inspired me. I believe that a creative career in advertising would be most fitting for myself for many reasons. For one, I thrive off the creativity of others and thinking about being surrounded in a work environment like the one described in the book excites me. As this chapter emphasizes, the work and effort involved in being in the creative side of advertising is intense, however, when it comes down to it I think I am up for the task. Like Danny Gregory had said, your job must be something you enjoy so much that it does not feel like work. When I picture myself in a job, the kind of job described by Danny Gregory is the only job I could ever imagine doing. In school,  creative projects have always been what I work hardest on. No matter how much they were worth grade-wise, all of my effort has gone into doing projects because I feel passionate about working creatively like that and get very into it.
One thing I found interesting about  creative was the close-knit relationship between an Art Director and a Copyrighter. I never realized how vital this was to the creation of quality and impacting advertising. I find this aspect of creative so interesting because advertising and ideas really cannot blossom to their full potential without multiple POVs and brains thinking about the same problem. One day I hope to be either an AD or a CR (not sure which one yet) and I really believe I would strive in working closely with another individual or a group of individuals to generate great ideas.

THE RESUME

Lindsey Paige Perl

3100 Daniel Avenue, Dallas, Texas 75205 847-767-7375— LPERL@SMU.EDU

Education
Southern Methodist University—Dallas, Texas, expected to graduate May 2011
Bachelor of Arts in Advertising, Bachelor of Arts in Spanish
G.P.A.: 3.75
Alpha Lambda Delta Honors Fraternity, awarded to students with GPA of 3.5 or above
High Honors with distinction, Fall ’07-present
Glenbrook South High School—Glenview, Illinois, 2007

Experience
President, Southern Methodist University Best Buddies, Fall 2008- Spring 2009
• Entered 25 college students and 25 people with intellectual disabilities into meaningful and impacting one-to-one friendships
• Planned over a dozen successful events engaging both students and people with intellectual disabilities
Sales Associate, Nordstrom—Skokie, Illinois, May 2008- October 2008
•Sold over $56,000 in merchandise for company
Director of Activities, Delta Gamma Fraternity Alpha Upsilon Chapter, Fall 2008
•Planned event for families and friends of Delta Gamma in which created a foyer of a fraternity house to look like a safari inspired tent
• Crafted float for homecoming parade in which one first place in float design
Director of Public Relations, Delta Gamma Fraternity Alpha Upsilon Chapter, Spring 2009
Treasurer, McElvaney Residence Hall, Fall 2007- Spring 2008
• Kept finances in check for residence hall and allotted budgets to be used for community based events and charities
• Voted into position by residence members
1st Place, National Academy of Television Arts, Spring 2007
• Produced news package that won a student Emmy in the Midwest Region
Leader, Kairos—Glenview, Illinois, 2006-2007
• Led a group of 50 peers through a spiritual retreat about finding yourself
• Selected to be one of 14 leaders out of over 70 applicant based on my personal reflections
Leader, Habitat for Humanity—Meridian, Mississippi, Summer 2007
• Organized group of 6 peers to go to Meridian to help reconstruct homes for people affected by Hurricane Katrina
• Finished building the last 2 homes of Katrina victims in Meridian within less than 2 weeks
Leader, Peer Group—Glenbrook South High School, 2006-2007
• Mentored groups of freshman high schoolers to guide them and transition them into high school
Hostess, Mitchell’s Fish Market—Glenview, Illinois, March 2007- August 2007
• Responsible for upholding positive image of restaurant while interacting with all customers

Activities & Interests
•SMU Student Foundation, 2008
•Village Art School, student—Skokie, Illinois, 2003-2007
•Art Institute of Chicago, student, Summer 2004 and 2006
• St. Martin de Porres House of Hope, volunteer—Chicago, Illinois, 2006-2007
• Interests include: Running, Painting, Art, Traveling, and Film

References Available upon Requests

I really learned a lot when reading this section of Idea Industry that I did not know about making my resume. One thing that I learned was to make the resume concise. Before, my resume had many more than 3 sections and it was not my sections were not the easiest to follow. Also, I thought that the advice given in the book about how to describe what it was you accomplished in the "experience" section was very helpful. In my updated resume I tried to describe my experiences uniquely to what I actually did.